4 months ago on 9 October 2011 @ 11:01pm + 85,790 notes
[Flash 10 is required to watch video]

See what a group of engineers did ​​to encourage people to use the stairs in Stockholm.
About 97% of the population took the escalator instead of the stairs.
A simple and fun idea to break the routine and encourage people into a more healthy habit.

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    “Fun can obviously change behavior for the better”